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    Gallery News

    Immersive innovative art gallery finds permanent digs in downtown Dallas

    Teresa Gubbins
    Feb 2, 2022 | 10:01 am
    sweet tooth hotel
    Sweet Tooth has new digs.
    Sweet Tooth Hotel

    An innovative art venue that spotlights emerging experiential artists has found a permanent home: Sweet Tooth Hotel, which has hosted a series of spectacular art-themed pop-ups around Dallas-Fort Worth, is opening a flagship location in downtown Dallas.

    It'll take a space at 1511 Elm St., a former FieldHouse gym space, where it will house nine gallery spaces, a gift shop, and a cocktail lounge sponsored by Calirosa Tequila, the celebrity brand owned by Maroon 5 singer Adam Levine and his wife, Behati Prinsloo.

    Sweet Tooth Hotel was founded in 2018 by wife-and-husband Jencey and Cole Keeton as an immersive, adventurous art venue featuring emerging experiential artists. Exhibit themes have included everything from sugar to retro-futurism to yarn.

    Their exhibits bring together work by innovative local and national artists, along with curated products for sale in their gift shop, and a specialty bar featuring whimsical cocktails. They currently have a pop-up experiential art exhibit titled "Rewind" open in Allen at Watters Creek.

    Opening in downtown's Central Business District was a perfect fusion of their desire for a permanent space combined with the landlord's goals to spice up that block of Elm Street, says Jencey Keeton.

    "Woods Capital, who owns the building, has been absolutely incredible to work with, and we are excited to add to the evolving neighborhood on Elm Street," she says.

    Downtown Dallas, Inc. also worked to help them find a space. "They've been supportive since we first opened our doors as a pop up," she says.

    At 6,000 square feet, this will be their largest space, more than five times the size of their original pop-up.

    And they'll be opening with a new exhibit. Titled "Dreamland," it already has five artists confirmed: Dallas multimedia artist Shamsy Roomiani, Dallas artist Tramaine Townsend, McAllen fiber artist Yvette Alaniz of Bobcat & Birdie, Dallas artist Aaron Bender, and Dallas artist Molly Sydnor.

    "Our goal is to serve as a local artist platform, although our Allen location has national artists, as well," Jencey says.

    They'll also be working with Calirosa Tequila owners Adam Levine and Behati Prinsloo to create an art installation and cocktail menu. Calirosa Rosa Blanco is a blue agave tequila aged in California red wine barrels for 30 days, which gives it a distinctive pink coloring.

    "At the end of the exhibit there'll be a beautiful cocktail lounge presented in partnership with Calirosa Tequila, best described as a neon disco garden," she says. "The menu will feature specialty cocktails created in partnership with Calirosa, plus artisan takes on classic cocktails and a boozy tea party service."

    "From the art installations to the specialty cocktails, we're infusing every inch with imagination and joy," she says.

    Ongoing chapters of Sweet Tooth Hotel will reveal new themes and concepts for guests to explore yearly in their permanent gallery space.

    "Downtown Dallas, Inc. (DDI) was proud to work with Sweet Tooth Hotel to secure an ideal location for their flagship operation in our urban core," says DDI VP Dustin Bullard in a statement. "This innovative operation is the latest sign that Downtown Dallas is an increasingly vibrant gathering place full of arts and culture. We have no doubt that Sweet Tooth Hotel will serve as a fun, immersive experience for thousands of Downtown residents and visitors in the years to come."

    Sweet Tooth Hotel is set to open in Summer 2022. Tickets are not yet on sale but you can sign up for their email list at sweettoothhotel.com.

    downtowngalleries
    news/arts

    Dance Off

    Texas ballet company turns Timothée Chalamet dig into genius promotion

    Brianna Caleri
    Mar 13, 2026 | 1:12 pm
    Timothée Chalamet
    Courtesy
    undefined

    It was a shot fired from Austin that rang out around the art world: In a recent CNN/Variety Town Hall featuring actors Timothée Chalamet and Matthew McConaughey, Chalamet offered an assessment of ballet and opera that immediately went viral.

    During the onstage conversation at the University of Texas at Austin, Chalamet said, "I don't want to be working in ballet or opera, or you know, things where it's like, 'hey, keep this thing alive, even though like no one cares about this anymore.' All respect to the ballet and opera people out there. I just lost 14 cents in viewership."

    Chalamet immediately seemed to experience a twinge of regret, awkwardly adding, "But um...damn, I just took shots for no reason." He also sang a note and hid his face behind the cards he was holding.

    Stars of the art forms, from Andrea Bocelli to Misty Copeland, immediately began to leap (jeté, if you will) to the the defense of opera and ballet.

    In a genius marketing move, Austin's hometown ballet company is taking the unique opportunity to turn a hot topic into a promotion for its next production: Ballet Austin is inviting anyone named Timothée, Timothee, or Timothy to claim a free ticket to its upcoming world premiere of Marie Antoinette: Vampire Queen of Versailles, running March 27-29 at the Long Center for the Performing Arts.

    "Timothée… you were in Austin? We were literally down the street," a Ballet Austin post says. "Austin has brisket. Austin has music. Austin also has ballet."

    All Timothées and folks with similar names will have to do to claim a ticket is send a message to Ballet Austin on social media and show identification. Everyone else who wants to see the supernatural show where "the line between victim and villain blurs" will have to purchase a ticket ($25-$125) at balletaustin.org.

    Ballet Austin Marie Antoinette: Vampire Queen of Versailles Ballet Austin isn't afraid to add some edge to classic stories. Photo courtesy of Ballet Austin

    Even if Chalamet's words were dismissive, he's obviously not wrong about the relative distribution of public interest between the classical arts and major films like Marty Supreme, the late 2025 film he stars in and is busy promoting. The film's commercially successful release set a record for A24, an already renowned studio.

    Chalamet brought up ballet and opera in service of a larger point about pacing in movies. He said he exists in a middle ground as a consumer between wanting to be drawn in early and being more patient as a film progresses. Ultimately, he juxtaposed Barbie and Oppenheimer with the classical arts, pointing out that if the masses want to go see a film, they will "be loud and proud about it" organically, without needing performers to advocate for the seriousness of the art form.

    Coincidentally, there couldn't be a better counterpoint to this argument than Marie Antoinette: Vampire Queen of Versailles.

    As the title suggests, the story follows historical figure Marie Antoinette as she chooses to become a vampire, seeking "power, immortality, and vengeance," according to a press release. It takes a somewhat silly premise and gives it dramatic gravitas, with an original score by Austin composer Graham Reynolds, who is known outside of classical circles and sometimes composes for movie soundtracks.

    "For Ballet Austin, the moment is an opportunity to remind audiences that ballet isn’t fading away," says a release about the new promotion. "It’s evolving, drawing new audiences and continuing to thrive in creative cities like Austin."

    If Chalamet really does fall in the middle of instant and delayed artistic gratification, this sounds like the perfect production to draw him in.

    And perhaps Ballet Austin should add people named Matthew to their promotion, since McConaughey threw the younger star a bone after his momentary walk-back, saying, "That's not a shot — I hear what you're saying."

    ---

    Stephanie Allmon Merry contributed to this story.

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