Stretching the budget

A $100,000 salary in 2026 goes further in Dallas than it did last year

A $100K salary stretches a little further in 2026.

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A 2026 income study has good news for big earners in Dallas: A six-figure salary goes further than it did last year.

A Dallasite's $100,000 salary is worth $80,103 after taxes and adjusted for the local cost of living, according to the new financial analysis from SmartAsset. That's nearly 4 percent higher than last year, when the same salary had an adjusted value of $77,197.

Six-figure earners in Plano also got a slight — 2 percent — value boost to their salaries this year, the report revealed. A $100,000 salary in Plano is worth $72,653, compared to $71,372 last year.

SmartAsset used its paycheck calculator to apply federal, state and local taxes to an annual salary of $100,000 in 69 of the largest American cities. The figure was then adjusted for the local cost of living (which included average costs for housing, groceries, utilities, transportation, and miscellaneous goods and services). Cities were then ranked based on where a six-figure salary is worth the least after applicable taxes and cost of living adjustments.

Plano ranked 27th and Dallas ranked 47th in the overall ranking of U.S. cities where $100,000 is worth the least.

If the rankings were flipped and the cities were ranked based on where $100,000 goes the furthest, that places Dallas in the No. 22 spot and Plano as No. 43 nationally.

Manhattan, New York remains the No. 1 city where a six-figure salary is worth the least. A Manhattan resident's take-home pay is only worth $29,420 after taxes and adjusted for the cost of living, which is 3.10 percent lower than it was in 2025.

SmartAsset determined Manhattan has a 29.7 percent effective tax rate on six-figure salaries. Meanwhile, the effective tax rate on a $100,000 salary in Texas (based on the eight cities examined in the report) is 21.1 percent. It's worth highlighting that New York implements a statewide graduated-rate income tax from 4-10.90 percent, whereas Texas is one of only eight states that don't tax residents' income.

Oklahoma City, No. 69, is the U.S. city in the report where a $100,000 salary stretches the furthest. A six-figure salary is worth $91,868 in 2026, up from $89,989 last year.

This is the post-tax value of a $100,000 salary in other Texas cities, and their ranking in the report:

Austin (No. 53): $82,446
Lubbock (No. 59): $84,567
Houston (No. 60): $84,840
San Antonio (No. 62): $86,419
El Paso (No. 67): $90,276
Corpus Christi (No. 68): $91,110

According to the report, getting some "financial breathing room" by making six-figures really depends on where someone lives and what their lifestyle is. For residents living in the 42 states that levy some amount of income tax, their take-home pay dwindles further.

"And depending on how taxes are filed, reaching a $100,000 income may push a household from the 22 percent to 24 percent marginal tax bracket," the report's author wrote. "Meanwhile, locations with high costs across housing and everyday essentials may be less forgiving to a $100,000 income."

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happy go lucky plano

Dallas neighbor dazzles on new list of happiest cities in America

Photo courtesy of Visit Plano

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A new happiness study has ranked Plano one of the happiest cities in America this year, and it once again landed on top as the happiest city in Texas.

Plano has moved up on the list and ranks as the 16th happiest U.S. city in 2026. Last year, it was 17th.

WalletHub determined the happiest cities in America based on 29 relevant metrics based on "positive-psychology research" across three main categories: emotional and physical wellbeing, income and employment, and community and environment. As with most WalletHub studies, it compared the 182 most populous U.S. cities.

Fremont, California claimed the top spot as the happiest city nationwide for another year. Bismark, North Dakota and Scottsdale, Arizona, respectfully, rounded out the top three.

Here's how WalletHub ranked Plano across the three key dimensions:

No. 15 – Emotional and physical wellbeing
No. 22 – Community and environment
No. 72 – Income and employment

Plano and its residents have continued improving their city year after year, whether its through opening new bakeries and restaurants, inviting fun pop-ups for locals, or having a strong job market.

Plano's happiness far outshines the rest of North Texas; according to WalletHub, Irving is the 70th happiest city in the country, the third-happiest in Texas, and the second-happiest city in the Dallas-Fort Worth metro. Garland ranked farther behind as No. 92 nationally, and more DFW cities ranked even lower: Grand Prairie (No. 106), Dallas (No. 111), Fort Worth (No. 113), and Arlington (No. 119).

The report additionally found that Dallasites spend the third-most amount of time at work in the nation. The city ranked No. 180 in the national analysis of U.S. cities with the "fewest work hours."

WalletHub also emphasized that money doesn't buy happiness — after a certain point.

"For decades, researchers have explored the science of happiness and identified several core factors, including mental well-being, physical health, strong social ties, job satisfaction, and financial stability," the report said. "Still, income has its limits — studies show that earning more than $75,000 a year does not lead to greater happiness."

Six-figure earners in Plano aren't necessarily as happy as those who don't make as much, as a separate financial study from SmartAsset revealed these big earners are only taking home about $72,653 after taxes and adjusted for the cost of living.

This is how other Texas cities ranked in the report:

No. 39 – Austin
No. 128 – Houston
No. 135 – Lubbock
No. 137 – El Paso
No. 140 – Laredo
No. 143 – Amarillo
No. 150 – Brownsville
No. 154 – San Antonio
No. 155 – Corpus Christi

wallethub plano reports

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