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    put it on santa's amex

    Well-to-do Dallas suburb lands on top-10 list of holiday big spenders

    Amber Heckler
    Nov 19, 2024 | 6:17 pm
    Female shopper, mall, escalator.

    Flower Mound residents looove to do up the holidays.

    Photo by freestocks on Unsplash

    It looks like Santa Claus is going to be competing with residents in Flower Mound to see who brings the most lavish holiday gifts this year.

    Festive Flo-Mo ranked No. 7 in WalletHub's annual report on U.S. cities with the biggest holiday budgets in 2024.

    Residents in this well-to-do Dallas suburb are expected to spend $3,541 on their Christmas gifts this year. That's up a tad from the $3,485 they were projected to spend in the 2023 ranking when the city ranked No. 5.

    The U.S. Census Bureau says that Flower Mound's estimated population of 79,445 had a median household income of $154,471 in 2023. No wonder they have the extra cash to spare.

    Flower Mound consistently makes the list of the top 10 U.S. cities with the biggest holiday spenders, outshining its nearby neighbor Frisco, which took a precarious drop this year from their previous high ranking of No. 3 in 2023.

    They've now fallen off the top-10 list altogether. The average holiday budget in Frisco is still an exorbitant amount – $3,412 – but that only garnered the city No. 11 in the overall ranking out of 558 U.S. cities. You gotta spend to stay on top.

    The No. 1 city in the U.S. for biggest holiday spenders in 2024 is Newton, Massachusetts, a wealthy suburb right outside of Boston, where the median income measured in 2022 was $176,373. Slots 2 through 5 were all cities in California's Silicon Valley: Sunnyvale, Palo Alto, Mountain View, and Milpitas.

    Seven additional North Texas cities landed in this year's top 100 biggest holiday budgets, including:

    • No. 18 – Allen ($3,070)
    • No. 32 – Plano ($2,658)
    • No. 45 – North Richland Hills ($2,484)
    • No. 52 – McKinney ($2,386)
    • No. 76 – Richardson ($1,980)
    • No. 81 – Carrollton ($1,932)
    • No. 92 – Lewisville ($1,848)

    Meanwhile, Dallas landed at No. 213 this year with an average holiday budget of $1,406, and Fort Worth ranked No. 359 with a budget of $1,082.

    Each year, WalletHub calculates the maximum holiday budget for over 550 U.S. cities "to help consumers avoid post-holiday regret," the website says. The study factors in income, age of the population, and other financial indicators such as debt-to-income ratio, monthly-income-to monthly-expenses ratio, and savings-to-monthly-expenses ratio.

    Whether a Dallasite's holiday budget is under $200 or more than $1,000, it's better to prioritize remaining within that budget instead of racking up the credit card bill, according to WalletHub analyst Chip Lupo.

    "There are plenty of ways to enjoy the holidays and show you care without spending much money, like hosting potlucks or giving handmade gifts," said Lupo.

    Other Texas cities that made it into the top 100 are:

    • No. 13 – The Woodlands ($3,395)
    • No. 15 – Sugar Land ($3,214)
    • No. 23 – Cedar Park ($2,930)
    • No. 25 – League City ($2,897)
    • No. 39 – Round Rock ($2,538)
    • No. 60 – Pearland ($2,223)
    • No. 87 – Austin ($1,905)
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    Weekend Event Planner

    These are the 13 best things to do in Dallas on Christmas weekend

    Alex Bentley
    Dec 24, 2025 | 4:01 pm
    City Rink, Santa skating, holiday ice skating
    Photo by Ashley Gongora
    The CultureMap City Rink is one of many continuing holiday events taking place during Christmas weekend and beyond.

    When Christmas bumps up against a weekend, as it does this year, it's usually just the ongoing holiday events that are featured. But there will be more than a few new events sprinkled in this year, leaving you with plenty of choices in holiday-themed happenings, theater, comedy, music, and more.

    Below are the best ways to spend your free time this Christmas weekend. If you want more options, check out the calendar for an even longer list of the city's best events. For a big list of the best Christmas lights, go here.

    Continuing holiday events

    If you haven't already had a chance, many different holiday events will remain open at least through this weekend, and some through New Year's weekend. Choices include Snowday and Santaland at Galleria Dallas, Holiday at the Arboretum at Dallas Arboretum and Botanical Garden, CultureMap City Rink at Main Street Garden Park, The Trains at NorthPark, Coca Cola's Classic Christmas at Dallas Midtown, The Light Park in Little Elm, Frisco, or Arlington, and Prairie Lights at Lynn Creek Park at Joe Pool Lake in Grand Prairie, among others.

    Theater

    Broadway Dallas presents Disney's Beauty and the Beast
    Disney’s 30th Anniversary production of Beauty and the Beast is in the middle of an extended stay in Dallas, taking place at the Music Hall at Fair Park through January 4. The enchanting and timeless tale boasts the Oscar-winning and Tony Award-nominated score, including the classic songs “Be Our Guest” and “Beauty and the Beast.”

    Pegasus Theatre presents MacMurder!
    How about a little murder for Christmas? Pegasus Theatre brings back Harry Hunsacker and his paid-by-the-hour assistant, Nigel Grouse, to try to find a mysterious murderer who might have their sets sights on Harry himself. MacMurder! is produced in Pegasus' Living Black & White style, which recreate the look and feel of classic black-and-white films through a unique combination of makeup, costumes, lighting, and set design. The production runs through January 4 at Addison Performing Arts Centre.

    Dallas Theater Center presents A Christmas Carol
    Seeing A Christmas Carol is a tradition for many, and no Dallas theater company has done it as much or as well as Dallas Theater Center. Audiences will embark on a magical Christmas Eve adventure with Ebenezer Scrooge as three otherworldly spirits whisk him away on a breathtaking journey of hope and redemption. From the nostalgic warmth of Christmases past to the stark truths of the present and the ominous shadows of the future, Scrooge’s journey is a spectacle of wonder. There will be showings through December 27 at Wyly Theatre.

    Broadway at the Center presents Mrs. Doubtfire
    What's this? A new production on Christmas weekend? Everyone’s favorite Scottish nanny comes to Dallas in Mrs. Doubtfire. The musical, based on the beloved 1993 film starring Robin Williams, tells the hysterical and heartfelt story of an out-of-work actor who will do anything for his kids. There will be five performances, December 26-28, at Winspear Opera House.

    Comedy

    Hyena's presents Ron Pearson
    Not only does Ron Pearson juggle in his act, he also juggles his Hollywood career. As a stand-up comedian, Pearson has made hundreds of TV appearances doing stand-up on shows like The Late Late Show, Chelsea Lately, The Dennis Miller Show, Nickmom Night Out, and on Comedy Central. He'll perform four times on December 26 and 27 at Hyena's Comedy Nightclub.

    Improv Addison presents Mark Curry
    Mark Curry is an American actor, comedian, and host best known as the star of the ABC sitcom Hangin' with Mr. Cooper and as one of the various hosts of the syndicated series It's Showtime at the Apollo. He'll perform five times, December 26-28, at Improv Addison.

    Improv Arlington presents Aries Spears
    Ever since Chicago native Aries Spears was 14 years old, he has been a force to be reckoned with in the comedy scene throughout America. His quick wit, charisma, and ferociously aggressive style of comedy have earned him critical acclaim, high accolades, and above all, a busy schedule. He has been a regular on Fox’s Mad TV, starring in feature films, appeared on a number of national talk shows, and continually toured the country with his stand-up act. He'll perform six times, December 26-28, at Improv Arlington.

    Dallas Comedy Club presents Dean Stanfield
    Dean Stanfield is a comedian, actor, writer and race car driver from Austin. He has been showcased three years on Moontower Comedy Festival and won second place in Helium’s "Funniest Person in Austin" competition. He has featured for Mark Normand and Ian Fidance on the road and was recently named a 2025 Just For Laughs New Face in the stand-up category. He'll perform four times on December 26 and 27 at Dallas Comedy Club.

    Music

    Old 97's in concert with Joshua Ray Walker and Rhett Miller
    The Old 97's are a Dallas original, forming in 1992 and becoming pioneers of the alt-country movement. Even though they never made it huge nationally, they continue to be a big deal locally and still put out new music, most recently American Primitive in 2024. This special post-Christmas show, taking place on December 27 at Longhorn Ballroom, will feature a set by both the band and a solo set by lead singer Rhett Miller, as well as a performance by Joshua Ray Walker.

    Other holiday shows

    Cirque Musica Holiday Wonderland
    The first of a trio of one-off holiday events this weekend is Cirque Musica Holiday Wonderland, which features a thrilling blend of world-class circus artistry and favorite holiday music, is a spectacular production that transports audiences to a winter wonderland of awe and enchantment. The performance takes place on December 26 at Comerica Center in Frisco.

    Eisemann Center presents Campana Sobre Campana: Christmas in Mexico
    Campana Sobre Campana: Christmas in Mexico, presented by Mariachi Garibaldi de Jaime Cuéllar and Ballet Folklorico del Rio Grande, is named after the beloved Andalusian Christmas carol. The show journeys through the joyous rhythms of "Bells Upon Bells" and the vibrant spectacle of Mexican dance, capturing the heartwarming story of Mary and Joseph's journey. The event takes place on December 27 at Eisemann Center for Performing Arts in Richardson.

    Mocky Horror Picture Show presents Jack Frost
    People love to revisit classic holiday movies, but what about ones that are infamously bad? In this special show, Mocky Horror stars comedians Liz Barksdale, Danny Gallagher, and Albie Robles will riff on Jack Frost, starring Michael Keaton as a dad who dies on Christmas Day and comes back to life as a snowman. In addition, the group will perform brand new comedy sketches, new riffs of holiday shorts, offer a chance to win presents from Collected Comics, and welcome a special visit from Santa Claus himself. The event takes place on December 28 at Texas Theatre.

    City Rink, Santa skating, holiday ice skating

    Photo by Ashley Gongora

    The CultureMap City Rink is one of many continuing holiday events taking place during Christmas weekend and beyond.

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