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New HQ

Dr Pepper relocates headquarters from Plano to that other city up north

Teresa Gubbins
Feb 21, 2019 | 9:27 am
News_Dr Pepper_can_soda
Shocking news about Dr P.
Photo by Cyclone Bill

After 20 years as the corporate princess of Plano, Dr Pepper is moving on: Now called Keurig Dr Pepper, it will move its Texas headquarters from Plano to a new 350,000-square-foot, build-to-suit, leased facility at The Star in Frisco.

The new location will be ready in 2021 and serve as one of the company’s two headquarters, with the other located in Burlington, Massachusetts.

Keurig Dr Pepper chairman and CEO Bob Gamgort says in a statement that the company is excited to upgrade its Texas co-headquarters location to support its needs including enhanced technology capabilities and "space to increase collaboration."

"The new location at The Star in Frisco will provide a state-of the-art work environment and exciting amenities that will energize our employees and enable us to attract top talent in the area," Gamgort says.

The announcement follows a vote by the Frisco Economic Development Corporation Board of Directors approving an incentive package tied to certain performance criteria. Approximately 1,100 employees work in the company’s current location in Plano, which it has occupied since 1998.

Frisco Mayor Jeff Cheney refrained from being too gloaty, calling it an exciting day for the city.

"Having this Fortune 500 company located in Frisco will continue to strengthen the city's position as one of the top corporate relocation destinations in the United States," Cheney says. "With this move, Keurig Dr Pepper will have a direct impact on our city’s corporate landscape for many years to come."

The KDP site is a short walk to restaurants, hotels, retail, and entertainment and will overlook the Dallas Cowboys practice facility. Where is the quote from Dallas Cowboys owner Jerry Jones? Oh here it is.

"We are thrilled to see the business community at The Star continue to grow with the addition of Keurig Dr Pepper," Jones says. "We look forward to welcoming another company with deep Texas roots working alongside us at the World Corporate Headquarters of the Dallas Cowboys."

This has to be because of Keurig, right? Keurig Green Mountain acquired Dr Pepper Snapple Group in July 2018 and wasted no time renaming the new company Keurig Dr Pepper.

Dr Pepper/Snapple would never have done this to Plano, sniff sniff.

The new Keurig Dr Pepper now has a wide range of hot and cold beverages that meet virtually any consumer need. Brands include Keurig — of course they list that first, grind it in — Dr Pepper, CORE, Green Mountain Coffee Roasters, Canada Dry, Snapple, Bai, Mott's, and The Original Donut Shop.

forbes
news/real-estate

Haggard Farm news

Massive retail village with restaurant and event barn to debut in Plano

John Egan
Sep 11, 2026 | 4:31 pm
Haggard Farm Almanac
Rendering courtesy of Haggard Farm
A rendering of Almanac restaurant at Haggard Farm.

A 180,000-square-foot “retail village” is about to be born in Plano.

The village will debut this fall at the more than $750 million Haggard Farm mixed-use development, along with 350 apartments, 188 townhomes, and a three-acre park. Haggard Farm sits at Spring Creek Parkway and Parkwood Boulevard in Plano.

A farm-to-table restaurant and an event barn will anchor the village, being developed by Stillwater Capital in partnership with The Retail Connection and WoodHouse.

WoodHouse will introduce two original concepts: a farm-to-table restaurant called Almanac and an event space called Haggard Hall. Stillwater says the 17,500-square-foot event barn, made of mass timber, is “inspired by the role Texas dance halls once played as community gathering places.”

Haggard Hall will accommodate more than 600 guests across the main hall, private dining rooms, and event lawns.

“Our history as music venue, club, and restaurant operators has made us keenly aware of the collective chemistry that transforms a neighborhood into a destination,” W. Brandt Wood, partner and director of experience at WoodHouse, says in a release. “Haggard Farm will greet its visitors with immersive, authentic, and interconnected experiences throughout the district.”

Stillwater Capital says more tenants will be revealed soon. Over half of the spaces at the retail village are already leased.

The retail village will offer “a distinctive mix of dining, wellness, hospitality, apparel, and home furnishing operators,” the developer says.

The entire development will span 142 acres. Aside from the retail and residential components, Haggard Farm will feature a boutique hotel and up to 600,000 square feet of office space.

Clay Roby, managing director of Stillwater Capital, says Haggard Farm’s lawns, gardens, and water features will complement farmers markets, seasonal festivals, and community concerts.

“Haggard Farm is one of DFW’s most exciting projects — a curated collection of shopping, dining, hospitality, and residential components inspired by the unique character of this land and delivered as a single cohesive environment,” Roby says in the release.

farms haggard mixed use development plano
news/real-estate
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