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    Food Truck Files

    Dallas food truck slides out burgers at new restaurant in Deep Ellum

    George Lewis
    Mar 14, 2017 | 2:27 pm
    Easy Slider Frito Pie Sliders
    Easy Slider hits the restaurant big-time.
    Easy Slider Truck/Facebook

    Dallas food truck Easy Slider, which specializes in basic little burgers, has graduated to the restaurant world with a newly opened brick-and-mortar location in Deep Ellum. The new restaurant opened at 2701 Main St. on March 13 with a cool urban vibe, large patio, and slightly expanded menu.

    The restaurant comes from Miley Holmes and Caroline Perini, who launched their first food truck in 2011. Food trucks have been very good to them: They now have three Easy Slider trucks, plus two other mobile concepts — one with a bar theme and the other shaved ice.

    Making the jump to a restaurant was a dream the team had all along, made even better by the fact that they secured an address in Deep Ellum. They're across from Pecan Lodge, in a renovated vintage brick building complex called the Golden Eagle that also houses Rocket Fizz candy store and High & Tight Barbershop.

    Most recently a used clothing store called Vintage Factory, the building is 100 years old. It took Perini and Holmes nearly two years to transform what was a shell into a functioning business. They did the design themselves, adding graphic elements such as murals, filament light-bulb fixtures, a neon "eat sliders" sign, and photographs taken by Perini over the past few years.

    Don't miss the murals in the restrooms, including the classic bikini-clad gal on an Easy Rider-style motorcycle in the men's room and Willie Nelson in Texas-flag short shorts in the women's room.

    The restaurant holds about 90 inside and 60 on the patio, which is festooned with strings of lights. Inside are tables with shiny aluminum chairs, and three large booths that parents will love, the sort where you have a parent on either side of the oval and you trap the kids inside.

    The bar includes 45 different beers with 6 on tap and a full liquor capacity. You’ll find lots of Lone Star, but no chi-chi craft cocktails.

    The menu currently features the six sliders sold on the food truck, with seven more for a total of 13. There are burgers with cheese, with bacon and peanut butter, with goat cheese and strawberry jam, with blue cheese slaw, and with jalapeños, French-fried onions, and barbecue sauce. There's also a caprese-style portabella mushoom burger topped with mozzarella, tomato, and pesto.

    New menu items include tater tots, onion rings, a fried chicken sandwich, salads, and seasonal fruit soft-serve ice cream.

    They'll keep long hours, opening for lunch at 11 am, all day until midnight Sundays-Wednesdays, and until 2 am Thursdays-Saturdays.

    deep-ellumopenings
    news/restaurants-bars

    ADD TO CART

    H-E-B begins quest for Texas' best in 2026 grocery competition

    Brandon Watson
    Mar 11, 2026 | 1:41 pm
    H-E-B Spicytude
    H-E-B
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    It’s not America’s Got Talent or The Voice, but for 12 years, H-E-B has been steadily churning out stars. Through its annual Quest for Texas Best competition, small companies have become literal household names, filling pantries across the state. Now, a new crop of products has the chance to audition.

    H-E-B’s Quest for Texas Best will take applications for its 13th annual contest from March 11 through April 22. Small business owners and entrepreneurs across the state can submit their unique and innovative products to win a combined $100,000 in cash prizes and the opportunity to feature their products on H-E-B shelves across Texas.

    Since the competition started, H-E-B has discovered over 1,000 unique products across the Lone Star State. These have included various food and non-food items, including cookies, coffees, beauty items, toys, home goods, and even roasted crickets. The contest has awarded nearly $3 million in prize money and provided valuable marketing, mentoring, and supplemental support to its winners.

    Over the years, Dallas-Fort worth has been well-represented among the champions. Spicytude, a Dallas company that sells Indian spices and chai tea, won third place in the 2025 competition, netting a $10,000 prize and opportunity to have products sold at H-E-B stores.

    To be considered for the contest, interested suppliers and manufacturers can submit videos online. After the Call for Entries period is complete, H-E-B's Business Development Managers will select the top applicants who will head to San Antonio in October to present their wares in person before a panel of judges.

    The jury will determine the top four winning products and award $50,000 to the Grand Prize winner, the title of "Texas Best," and placement on H-E-B store shelves. The first-place winner will receive $25,000, the second-place winner will receive $15,000, and the third-place winner will receive $10,000.

    “We look forward to connecting with Texas-based innovators each year and providing exciting opportunities through this competition,” said James Harris, H-E-B’s Sr. Director of Diversity & Inclusion and Supplier Diversity for H-E-B, in a release. “I can’t wait to see what products are brought to the table this year. After 12 years of the H-E-B Quest for Texas Best, the creativity and ingenuity of Texans still inspire me.”

    contestsgrocery storesentrepreneurshiph-e-b
    news/restaurants-bars
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