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    Pie News

    White Rhino Coffee acquires Dallas bakery chain Emporium Pies

    Teresa Gubbins
    Dec 10, 2025 | 10:57 am
    Emporium Pies

    Emporium Pies

    Photo courtesy of Emporium Pies

    A Dallas pie company has a new boss: Emporium Pies, a small chain of pie shops founded in 2012, has been acquired by White Rhino Coffee, the Dallas-born coffee company known for its community-driven cafés and craft-focused approach.

    Emporium Pie owners and sisters Landon Perdue, Jen Abohosh, and Addie Roberts say in a release that the transition reflects a natural alignment in values.

    "Part of our shared mission is hospitality and giving people a reason to celebrate," Roberts says. "We love the team, who I’ll continue working alongside, and I’m excited for this next chapter together. There’s something about dessert that brings people joy in a way nothing else can, and we’re thrilled to see that legacy carried forward."

    Emporium began as a small operation selling pies from a 1930s bungalow in Bishop Arts. A second location opened in McKinney in 2013, followed by Deep Ellum which opened in 2016, and Fort Worth which opened in 2021, for a total of four shops. This is the second time the chain has changed hands; the original founders sold the company in 2022.

    White Rhino was founded in 2007 and currently has 12 locations, the most recent being a location at Cypress Waters, inside a conference room, which opened in 2025.

    “Emporium Pies has built an extraordinary legacy,” said Sara Escamilla, CEO of White Rhino Coffee. “Their products are consistently excellent, impeccably crafted, and beloved. Every pie is made with the highest quality ingredients. To be able to support and grow a concept of this caliber is an honor.”

    The bakers and Addie Roberts will remain on staff, ensuring that the recipes remain unchanged. While the businesses will operate as usual for now, White Rhino Coffee plans to explore expanding Emporium Pies’ footprint across the Dallas–Fort Worth area.

    They'll also introduce collaborations and menu integrations such as signature pie-and-coffee pairings.

    “For now, it simply means coffee and pie - two of life’s best comforts - can be enjoyed across both brands,” Escamilla says.

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    Downtown Dallas gets new modern Mexican spot with 'tacokase' twist

    Stephanie Allmon Merry
    Mar 25, 2026 | 2:46 pm
    Luna Roja
    Photo courtesy of Luna Roja
    Luna Roja translates to "red moon," as depicted in a striking mural in the dining room.

    A new "modern" Mexican restaurant is landing in downtown Dallas: Called Luna Roja, it will open at 1525 Elm St., near the AT&T Discovery District.

    According to a release, opening day will be Thursday, April 2. Luna Roja takes the space formerly occupied by Elm St. Cask & Kitchen inside the Hilton Garden Inn. A separate restaurant entrance that does not require diners to enter through the hotel is under construction.

    Translated as "red moon," Luna Roja promises to bring something fresh and new to the area: namely, a "tacokase" experience led by chef Omar Larson, they say. It's a fun taco-twist on omakase, one of the hottest dining trends in Dallas right now.

    Omakase is the dining experience in which the chef prepares a multicourse tasting menu of small bites made to order. While omakase has no set number of dishes, it usually ranges from 10 to 20 courses depending on how excessive the chef/restaurant is.

    "Luna Roja will introduce a tacokase experience, a chef-led tasting inspired by traditional Japanese omakase highlighting a curated progression of tacos and complementary flavors," the release says. "The experience is offered as a monthly activation, giving guests an opportunity to explore seasonal ingredients and specialty creations from the culinary team."

    Luna Roja A variety of dishes at Luna Roja.Photo courtesy of Luna Roja

    When diners at Luna Roja are not tacokase-ing, they can enjoy a menu that showcases regional Mexican flavors and fresh ingredients, with many dishes designed for sharing. The restaurant will be open for breakfast, lunch, dinner, and weekend brunch.

    Lunchtime shareables include:

    • Shrimp and Scallop Aguachile with cucumber-radish salad, avocado purée, and spicy aguachile verde on a crispy tortilla
    • Street Corn Croquettes with cotija, jalapeño, fresh lime, and Tajín
    • Torta Luna: Bolillo roll with slow-cooked citrus pork, melted cheese, onion, cilantro, salsa verde, and avocado
    • Taqueria Smash Burger: Beef patties with Oaxaca cheese, poblano rajas, caramelized onions, Maggi burger sauce, lettuce, tomato, and pickle (served with fries)
    Larger plates served for dinner include:
    • Ancho Glazed Short Ribs with sweet potato purée and charred poblano relish
    • Chipotle Honey Glazed Half Chicken with charred poblano mashed potatoes, roasted carrot, onion escabeche, and charred lime
    • Carne Asada: 44 Ranch skirt steak with bean purée, enchilada guajillo sauce, and guacamole
    • Crispy Skin Salmon with black bean purée, salsa verde cruda, radish, lime oil, and microgreens
    • Seared Scallops with sweet corn purée, salsa macha, and charred scallion relish

    Weekend brunch will feature favorites such as Hawaiian Bigeye Tuna Tostadas (layered with citrus-soy, chipotle aioli, salsa macha avocado, radish and cilantro); and Huevos en Purgatorio (with poached eggs simmered in chile de árbol tomato sauce and topped with cilantro, queso fresco, pickled red onions and radish, served with corn tortillas).

    A dedicated taqueria menu will feature heirloom corn masa tortillas filled with options like Al Pastor, Guajillo Shrimp, and Wild Mushrooms - with all the trimmings.

    The beverage program features more than 50 selections of tequila including blancos, reposados, añejos, extra añejos, mezcal, and sotol. Signature cocktails include the Mexican Mule “La Mula” with Milagro Silver tequila, ginger beer and lime; and the Spicy Mango Margarita with El Jimador Blanco Tequila, serrano, agave, mango, lime and tajin.

    Luna Roja The bar area, which looks out to the patio.Photo courtesy of Luna Roja

    Luna Roja's interiors aim to fuse contemporary Mexican design with traditional symbolisms. "Murals by FGIII Fine Art Productions, textured stone accents, and saturated colors evoke the spirit of Mexican heritage," the release says.
    There will also be a spacious bar, outdoor patio, and private dining space, they say - "creating a new gathering spot that reflects both the spirit of Mexico and the energy of downtown Dallas.

    Upon opening April 2, their entire operating schedule will be:

    Breakfast: 6 am-11 am Monday-Friday
    Lunch: 11 am-1:30 pm Monday-Friday
    Dinner: 4 pm-9 pm Sunday-Thursday / 4 pm-10 pm Friday-Saturday
    Brunch: 10 am-3 pm Saturday-Sunday
    Bar: Open-11 pm Sunday-Thursday / Open-12 am Friday-Saturday
    Happy Hour: 4-6 pm Monday-Friday

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