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Cowboys Coups

Record breakers Murray and Bryant prime the pump for Cowboys' playoff run

Matthew Postins
Dec 28, 2014 | 10:33 pm

Running back DeMarco Murray and wide receiver Dez Bryant celebrated the Dallas Cowboys’ monster December by breaking a pair of records that indicate just how primed this team is for a postseason run.

First, Murray wouldn’t be denied Emmitt’s Smith’s single-season Cowboys rushing record of 1,773 yards, set in 1995. His 32-yard run with 3:05 left in the first quarter allowed him to pass Smith and claim the record for his own in what has been a dominant year for Murray. By the end of the game Murray, had 100 yards on 20 carries and a touchdown, lifting him to 1,845 rushing yards for 2014.

He also finished the regular season leading the league in total scrimmage yards (2,261) and total carries (393), along with second in rushing touchdowns (13). He’s most assuredly in the Most Valuable Player discussion.

This is a far different team than the one we saw finish the 2013 season. This one brims with confidence and doesn’t crack when adversity comes.

One play after Murray passed Smith, Bryant claimed his own piece of the Cowboys’ single-season record book, catching his second touchdown pass of the day. His catch, a 23-yard corner route, needed replay to confirm as officials at first called it incomplete. But when you saw the replay it was clear both of Bryant’s feet were in the end zone. The catch gave the Cowboys a 17-7 lead and gave Bryant his 16th touchdown reception of 2014, one better than Terrell Owens’ single-season record.

Their performances underscored how sharp the Cowboys looked going into the postseason as they pounded Washington, 44-17. The Cowboys will open the postseason at home on Sunday against Detroit.

In a relatively meaningless game, Cowboys head coach Jason Garrett talked about wanting to keep the team’s edge. Instead of sitting his starters for the whole game, or even an appreciable amount of the game, Garrett chose to roll the dice and play everyone. And it worked. The starters played into the fourth quarter. No one came away with a serious injury, the Cowboys won their fourth straight game and they looked like a team to be reckoned with.

The Cowboys scored on each of their first five possessions of the game, at times shoving the Redskins around like a second-string defense in the preseason, to build a 27-7 lead that the Cowboys defense held up, thanks in part to a pair of Bruce Carter interceptions and a pass rush that came alive and made quarterback Robert Griffin III’s life difficult all afternoon. The capper was Terrell McClain’s sack of Griffin, which led to a fumble and an Anthony Spencer touchdown.

Finally, the Cowboys finished the season 8-0 on the road, becoming just the sixth team in the NFL to do so in the 16-game era. How useful a barometer is such a record to determining if a team is a Super Bowl contender? Well, four of the five went to the Super Bowl. Of those four, two of them won the Super Bowl. The fifth? Well it reached the conference championship game.

So here are the Cowboys, a team most expected to fall flat on their faces in September, looking at their first foray into playoff football since 2009 on perhaps the biggest roll of any team in the NFC right now. This is a far different team than the one we saw finish the 2013 season. This one brims with confidence, plays with an unassailably physical identity and doesn’t crack when adversity comes.

Does that mean the Cowboys are headed to the Super Bowl? Not necessarily. But if Murray, Bryant and the rest of these Cowboys continue to play the way they have this December, they’ll be as tough an out as anyone in the NFC.

Dez Bryant now holds the single-season record for touchdown receptions.

Photo courtesy of Dallas Cowboys
Dez Bryant now holds the single-season record for touchdown receptions.
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Star power

Dallas Cowboys remain NFL’s most valuable team at staggering $16 billion

John Egan
Sep 14, 2026 | 2:51 pm
Dallas Cowboys v New York Giants
Photo by Evan Bernstein/Getty Images
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Despite last season’s record of 7-9-1 and this season’s opening loss to the New York Giants, the Dallas Cowboys remain the NFL’s golden team.

CNBC’s annual ranking of the NFL’s most valuable franchises once again puts the Cowboys at No. 1. Jerry Jones’ team is worth an estimated $16 billion based on 2025 figures, up from $12.5 billion the previous year. Just as noteworthy: The ’Boys were the only team to break the $1 billion mark for revenue, pulling in nearly $1.3 billion last year.

Jones, the team’s owner, president, and general manager, has practically transformed the Cowboys into an ATM. He bought the team in 1989 for only $150 million. Based on CNBC’s $16 billion estimate, the team’s value has jumped 10,567 percent over more than three decades.

In a 2016 interview with CNBC, Jones explained why he purchased the ’Boys: “I bought the Cowboys because I just wanted to be associated with sports and football. And I didn’t buy them for money.”

Two years later, Jones told Bloomberg that no amount of money would ever persuade him to sell the team.

“They’re a long-term asset, and my immediate family — which has been a part of making them what they are today — [will] own the Cowboys long after I’m gone,” he said.

Jerry Jones, Cowboys movie premiere Jerry Jones has good reason to give a thumbs up. Photo by Matt Winkelmeyer/Getty Images

The Cowboys make up just one component of Jones’ vast wealth. He also holds investments in the energy, real estate, hospitality and restaurant sectors. The Bloomberg Billionaires Index estimates his net worth at $20.9 billion.

Behind the Cowboys on CNBC’s most-valuable roster are the Los Angeles Rams, at $14.5 billion; Las Vegas Raiders, $13 billion; New York Giants, $12.5 billion; and New England Patriots, $12.25 billion.

What about the Cowboys’ archrival, the Philadelphia Eagles? With an estimated value of $11.5 billion, the Eagles roost at No. 8, according to CNBC.

And the Lone Star State’s other NFL team, the Houston Texans, sits at No. 15 with an estimated value of $9.9 billion.

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