The Whole Lifestyle
Austin-based Whole Foods Market intends to take its healthy mantra outside the confines of its retail stores. Co-founder, author and occasional gaffe-maker John Mackey told USA Todaythat his company plans to open a Whole Foods resort in three years.
"Think of it as a center where people would go for a day, a weekend or a week for healthy lifestyle education," Mackey told USA Today.
The move to build a resort in the downtown Austin area is part of the company’s overall expansion plans, as the turning of the economy has boosted their bottom line and stock value. The wellness market, it would appear, is making a strong comeback.
Mackey says Whole Foods is testing the waters of the local real estate market and is shopping for the right hotel chain to operate the future resort. If all goes well with this pilot program, more resorts could follow in other locations.
Although the resort’s opening is three years away, it couldn’t have come at a better time for the company. Austin was just ranked by Gallup’s Healthways Well-Being Index as having the best overall health in the state.