Cowboys News

Dallas Cowboys Cheerleaders to be covered in new reality show on Netflix

Dallas Cowboys cheerleaders

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Netflix will air a new documentary series this summer that profiles the ever-popular Dallas Cowboys cheerleaders.

Called America’s Sweethearts: Dallas Cowboys Cheerleaders, it will follow the 2023-24 Dallas Cowboys Cheerleaders squad from start to finish — kicking off at auditions and training camp and continuing all the way through the NFL season.

The seven-episode series is from a team with experience on the topic: Emmy Award-winning director Greg Whiteley and the team behind Cheer and Last Chance U. A release promises that viewers will get "unfiltered access." It'll premiere on June 20.

"Led by longtime director Kelli Finglass, the Dallas Cowboys Cheerleaders opens their doors to document the personal stories behind the uniforms – revealing the drive, hustle, and drama among the cheerleaders and coaches. For many, it’s a dream to make the team - but that’s only just the beginning," the release says.

Executive producers are Greg Whiteley and Adam Leibowitz of One Potato Productions; Andrew Fried and Dane Lillegard of Boardwalk Pictures; and Ross M. Dinerstein and Rebecca Evans of Campfire Studios.

The cheerleaders were previously the subject of Dallas Cowboys Cheerleaders: Making the Team, a series that ran for 16 seasons on CMT. But Whiteley, who is also director as well as executive producer, says that the Netflix series will bring new insight.

“The kind of access and creative freedom we need to make the kind of work we want to make is not easy to come by—especially when dealing with a brand as large as the Dallas Cowboys,” Whiteley says. “To their infinite credit, the Cowboys offered unfettered access for the year we filmed the DCC and left us alone. The result is an authentic portrait of one of the most storied and beloved institutions we have in American pop culture.”

The series covers not only the Dallas Cowboys Cheerleaders' history but also how they differed from other cheerleader squads, says Charlotte Jones, Dallas Cowboys Executive Vice President/Chief Brand Officer and Dallas Cowboys Cheerleaders President.

“We went into this understanding that the opportunity to transparently share the journey of our season, and the emotions, challenges, and joy experienced along the way, is exactly what our fans and viewers would want," Jones says. "It’s also part of the reason that, for decades, the Dallas Cowboys Cheerleaders have earned their place as being 'often imitated, but never equaled'."

Gamer News

Dallas gamer bar leaves Deep Ellum for new address on Greenville Ave

Select Start

A unique gamer venue in Dallas' Deep Ellum is leaving after six years for a new home. Select Start, a game arcade and cocktail bar, is leaving its Deep Ellum address at 2811 Main St. and opening in a prized location at 4503 Greenville Ave., at the corner of SMU Boulevard. They're taking over the former Bangkok Thai restaurant, which had been there for 30 years before closing in 2025 — joining a neighborhood known for being a big SMU hangout.

According to a release, the new location is now open.

"Deep Ellum was our home for years, and it will always be a special part of Select Start's story," says co-owner Danny Wilson in a statement. "We wanted to find a location where we could keep everything people love about Select Start while introducing the experience to a new audience. Greenville Avenue gives us that opportunity, and we're excited to bring something different to an already incredible nightlife scene."

Select Start initially opened in Deep Ellum in 2018, with a unique profile that combined modern arcade games, cocktails, DJs, and interactive entertainment. Plus a bar serving ice cream and floats with soda, beer, and booze like a Jack Daniels & Coke float.

The new Select Start spans approximately 3,500 square feet, centered around an island bar. Features include Tetris-inspired floor tiles, and a 7-by-11-foot LED wall adjacent to the DJ booth that will showcase sporting events, DJ visuals, and private party entertainment.

Modern arcade games offered include Mario Kart, NBA Smash N Win, Aliens Armageddon, Halo Fireteam Raven, four-player Pac-Man Battle Royale, Guitar Hero and Whack a Clown.

Additional attractions include four basketball shooting games, two Skee-Ball lanes, a punching bag game, pool table, air hockey, photo booth, and nine claw machines stocked with everything from stuffed animals and Labubus to mystery boxes and oversized ducks. Six televisions at the bar are equipped with Xbox, PlayStation, and Nintendo Switch consoles.

One major addition: a full kitchen with a walk-up ordering window, serving bar bites and late-night snacks until 2 am.

The menu features burgers, hot dogs, chicken tenders, fries, fried pickles, and tater tots, plus egg rolls in three flavors: Philly cheesesteak, veggie, and "Southern" with smoked chicken, black beans, and corn.

Select Start is part of Blender Brands, a hospitality, nightlife, and entertainment group founded in 2015 by Danny Wilson and Jacob Cox, whose growing portfolio includes Assembly Park in Plano (home to Cliff Coffee, Three Links, and Assembly Ice House); COBA After-Hours in Dallas; and Good Side Pizza Pub.

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