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Oh, what fun!

Coca-Cola holiday lights extravaganza will electrify Arlington in 2024

Stephanie Allmon Merry
Jul 17, 2024 | 10:13 am
Coca-Cola’s Classic Christmas, Enchant

Coca-Cola’s Classic Christmas is destined to be the Instagrammiest place in DFW this holiday season.

Photo courtesy of Enchant

A spectacular new Christmas lights experience will take over Choctaw Stadium in Arlington for the 2024 holiday season: Coca-Cola’s Classic Christmas, a new immersive event from the creators of the popular "Enchant" light maze, will flip the switch in late November.

"With larger-than-life light sculptures, falling snow, ice skating, visits with Santa, loads of tasty hot cocoa, and more, Coca-Cola’s Classic Christmas brings to life treasured holiday traditions during this beloved time of year," says a release.

Activities and experiences at the all-ages attraction will include:

  • An over-the-top light display – 55,000 square feet of holiday light sculptures, featuring custom and interactive Coca-Cola-inspired vignettes. (Destined to make CultureMap's annual list of most spectacular Christmas light displays.)
  • Market Square – Seasonal treats and shopping for holiday gifts from local vendors showcasing their wares. (Vendor applications are still being accepted at ClassicChristmas.com.)
  • Ice skating: Skating under and amid the spectacular lights.
  • Snow Slide: Ride an inner tube down a thrilling snow slide.
  • Seasonal food and beverage – Holiday-themed food and drinks for the whole family.
  • Live entertainment – Nightly caroling throughout the venue and more local, seasonal artist features.
  • Visit with Santa – Photos will Santa in his workshop.
  • Book a holiday party - Classic Christmas will be available for office parties, family gatherings, and other seasonal celebrations (groups 10+ get access to special pricing.)
The event is co-presented by Enchant Christmas and Coca-Cola Southwest Beverages.
“Coca-Cola’s Classic Christmas will bring Real Magic to a new family tradition during the holidays,” says Derek Alexander, VP of commercial & digital, Coca-Cola Southwest Beverages, in the release. “We are proud to bring this incredible experience to the local communities in which we serve.”

Enchant 2022 Christmas holiday lights Enchant: World's Largest Christmas Light Maze & Market was a hit when it debuted in DFW in 2017. Photo courtesy of Enchant

The event creators have a pretty good track record with "magic." Enchant: World's Largest Christmas Light Maze & Market was a touring event from Canada that debuted in Arlington in 2017 and ran for two years in and around the old Globe Life Park (now Choctaw Stadium). But construction of the Rangers' Globe Life Field forced it to shut down in 2019, and it did not return for 2020. An immersive experience called Luminova Holidays took its place.

Enchant returned in a new location, Dallas' Fair Park, in 2021 and 2022.

Through the years, Enchant has been a favorite outing for families, couples on dates, and Instagrammers seeking for the perfect holiday selfie. (Or proposal spot.)

Coca-Cola’s Classic Christmas will debut November 22 and run through December 29, 2024 at Choctaw Stadium. Tickets are already on sale.

Through July 31, Flex Tickets are offered with general admission pricing. These "secure the lowest prices on tickets without having to know what date you plan to attend the event until later this season," organizers say.

General admission runs $20 for adults, $14 for youth (age 14-17), $14 for children (age 4-13), and free for 0-3 years old.

Tickets are on sale at ClassicChristmas.com.

choctaw enchant lights holidays
news/entertainment

Rolling a strike

High 5 Exchange bowling and entertainment mega-center rolls into Allen

Stephanie Allmon Merry
Sep 4, 2026 | 12:58 pm
High 5 Exchange
Facebook/High 5 Exchange Austin
The High 5 Exchange in Austin has bowling galore.

A new family entertainment destination is rolling into Allen, bringing bowling, laser tag, miniature golf, virtual reality, and more. Called High 5 Exchange, the venue has broken ground at 2361 Quail Covey Rd. in The Farm in Allen.

It is expected to open in 2027, according to a release.

High 5 Exchange comes from a family entertainment company founded by husband-and-wife team Scott and Jenny Emley. They opened the first location in the Lakeway area of Austin more than a decade ago; a second Austin location followed a few years later.

Their roots are in Austin - Scott Emley played football for UT Austin - but the couple recently relocated to McKinney. There's also a location under construction in Mansfield.

The entertainment mega-center in Allen will combine indoor and outdoor attractions, dining, and rooms for parties and other group events.

High 5 Exchange Austin Tasty-looking tacos at High 5 in Austin.Facebook/High 5 Exchange Austin

Bowling will be the major draw, with 24 lanes supplied by QubicaAMF. The lineup will include 16 traditional tenpin lanes equipped with EDGE String pinspotters, HyperBowling, and Neoverse, along with eight Fly'n Ducks duckpin lanes, the release says. The combination will give guests the choice between traditional full-length bowling and duckpin bowling, which uses a smaller ball.

"Bowling has a unique ability to bring different generations, interests and skill levels together," said Jody Pastula, director of new business development, U.S., for QubicaAMF, in a statement. "By offering both tenpin and Fly'n Ducks duckpin bowling, High 5 Allen is creating more ways for guests to participate and share the experience. We are pleased to be part of a project designed around connection, variety and repeat visits."

Beyond bowling, High 5 Allen will feature laser tag, a virtual reality arena, an arcade gaming floor, escape rooms, an immersive experience from Creative Works called "Limitless," and outdoor miniature golf. The venue will also have dedicated spaces for birthday parties, corporate gatherings, and private events, along with food and beverage service.

While details on the food and beverage program have not yet been announced, the Austin locations feature a full-service bar and a menu of "American classics with a gourmet twist."

High 5 Exchange Allen Rendering of High 5 Exchange at The Farm in Allen.Rendering courtesy of High 5 Exchange

High 5 Exchange will be part of The Farm in Allen, a 135-acre mixed-use development at the southeast corner of the Sam Rayburn Tollway and Alma Drive. Developed by Allen-based JaRyCo Development in partnership with the Johnson family, The Farm combines residential, office, dining, retail, and entertainment components.

"Allen and the surrounding communities have been part of our vision for this project from the beginning," said Scott Emley, co-founder and CEO of High 5 Exchange, in a statement. "The Farm brings together homes, workplaces, parks, dining and entertainment in a way that fits how people want to connect.

"We are excited to create a place where a family can spend an afternoon, coworkers can gather after work, and friends can celebrate the moments that matter."

entertainment and dining bowling allen
news/entertainment

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