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    Runway Snoozefest

    Project Runway's dirty little fashion week secret revealed: Everyone's a winner!

    Clifford Pugh
    Feb 10, 2013 | 12:24 pm

    One of the big prizes of Project Runway is the opportunity for an aspiring designer to show a collection at Mercedes-Benz Fashion Week. But with only a handful of episodes broadcast thus far in the 11th season of the faded-but-still-popular reality series, producers didn't want to reveal too much about the season finale, which was taped in the tents at Lincoln Center February 8.

    So what was host Heidi Klum's solution? Let just about every contestant's collection be shown in front of a large crowd and judges Zac Posen, Nina Garcia and Michael Kors — even though most competitors know they have already been eliminated.

    "We can't tell you who is [still] on the show and who's not," Klum told the audience. So this was the plan: Eight or so collections would be shown without attribution, then all 16 contestants would come out and take a group bow, Klum explained. See, everybody's a winner!

    I was particularly disappointed because I wanted to see the work of Daniel Esquivel, the eccentric and highly talented Austin designer and the season's most intriguing character.

    (Klum did say she had a favorite, but she didn't say who.)

    In the past, I've written about the show's dirty little secret: Even though the season finale makes it look like only the final three contestants show their collections at fashion week, a large number of the designers, in fact, are allowed to parade their collections down the runway.

    (The number depends on how many episodes have been broadcast and how many contestants are publicly left.)

    But at least at past shows, contestants came out and made charming introductions. This time, however, the collections were anonymously shown in mind-numbing detail. Some were much better than others; applause from the bored crowd was tepid.

    Project Runway works only because of the contestants' personalities — and there were none on display. I'm sure, though, the season finale will have more pizzazz — through the magic of editing.

    I was particularly disappointed this go-around because I wanted to see the work of Daniel Esquivel, the eccentric and highly talented Austin designer with the odd mustache who is the season's most intriguing character — and my favorite.

    I'm hoping he makes it to the finale because the first collection shown on the runway had traces of Esquivel's fashion DNA in expertly tailored pantsuits and a mix of velour and lace. A ruffled Latin dance dress also seemed to pay a nod to the designer's Hispanic heritage.

    But we won't know for sure if that was his work until the season progresses.

    In an exclusive interview with CultureMap, Klum assessed Esquivel's talents. "He's quirky. He loves fashion. I like his message. He loves to wear fashion himself too. I like him a lot. I think he's a good guy," she said.

    "In the very beginning, you can't really tell yet who does what because this year on Project Runway they're working in teams, so we have to see as the show goes on how he's going to evolve by himself. When there are so many of them, it's quite hard for us judges to know who's responsible for what."

    She admitted the contestants don't like the team concept at all.

    "But this season we wanted to change it up a little bit," she said.

    Could this be one of Daniel Esquivel's Project Runway designs?

    Project Runway, Mercedes-Benz Fashion Week, February 2013
    Photo by Cheryl Bemis Fashionably Austin
    Could this be one of Daniel Esquivel's Project Runway designs?
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    Shopping on Knox

    Dallas-loved activewear brand Addison Bay makes Texas debut on Knox St.

    Stephanie Allmon Merry
    Jul 2, 2026 | 2:59 pm
    Addison Bay
    Photo courtesy of Addison Bay
    She's ready for Wimbledon.

    A fast-growing, female-founded activewear brand is making its Texas debut on one of Dallas' buzziest shopping streets: Addison Bay will open its first Texas boutique on Knox Street in September.

    It will be the Philadelphia-based label's fourth retail store nationwide. According to a release, Dallas has been a standout city for the brand online for years. Dallas loves its fashionable activewear.

    The company was founded in 2018 by Philadelphia entrepreneur Marguerite Adzick, who combined her background as a collegiate athlete with a career in fashion to launch Addison Bay. Her goal was to create stylish, functional activewear and everyday pieces that make getting dressed effortless, whether it’s for a workout, errands, or dinner out, she says.

    Addison Bay Addison Bay founder Marguerite Adzick, who looks ready for Wimbledon.Photo courtesy of Addison Bay

    Today, the brand is built around a “7AM to 7PM” approach to dressing, offering polished, versatile pieces designed to carry through the entire day. In Dallas, that'll mean going from country club tennis sesh in the morning to aHudson House happy hour in the evening.

    Along with its flagship Philadelphia store and a seasonal shop in Avalon, New Jersey, Addison Bay has also expanded to Naples, Florida, and now, Dallas.

    It's going into the hottest shopping area in town. Knox Street is evolving a go-to destination for boutiques, cafés, and fitness concepts, thanks to its walkable stretch between Uptown and Highland Park.

    According to the release, Addison Bay will join the mix in a 3,603-square-foot space designed to feel bright and welcoming, with elevated fitting rooms and displays geared toward easy outfit-building.

     Addison Bay Dallas has been a top market for Addison Bay for several years.Photo courtesy of Addison Bay

    “Dallas has been supporting Addison Bay from afar for years and we’ve always known we’d find our way there,” says founder Adzick in the release. “The Dallas woman is active, style-conscious and lives her life the same way our brand is designed to dress her – from early morning to evening without missing a beat.

    "At some point, the data becomes impossible to ignore. Dallas isn’t just a great market for us, it’s become one of our most important communities and we can’t wait to finally have a home there.”

    To celebrate the debut, Addison Bay will host a September grand opening with on-site monogramming, live music, gifts with purchase, and additional activations introducing the brand in person.

    Store hours will be 10 am-6 pm Monday-Sunday. The store will be located at 3212 Knox Street, Ste. 104.

    fashionknox districtknox streettexas debutshopping
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