Rolled Ice Cream

Super-hot rolled ice cream trend hits Dallas' most happening suburb

This ice cream in Plano is rolling along.

Photo courtesy of 10 F

Every town around Dallas-Fort Worth must now have its own spot for rolled ice cream, and that includes Plano, home to 10° F Rolling Ice Cream, which has them lining up in the Shops at Willow Bend.

Rolled ice cream, aka Thai-style ice cream, is the modern-day version of Coldstone Creamery crossed with the trendiness of a froyo shop. An ice cream mix is spread across a frozen disc, scraped into eye-catching rolls. You pick an ice cream flavor for the base such as vanilla, chocolate, taro, or green tea, then add mix-ins such as Oreos or fruit. After the ice cream is formed into rolls, you top it with fruit, gummies, cookies, and other treats.

The rolled ice cream trend hit Dallas in 2016, with the opening of Chills 360 in Deep Ellum. Chills is expanding with another branch in Fort Worth, while New York chains I•CE•NY and Hi Sweetie have both opened locations in the Dallas area.

The first 10° F opened in the Willow Bend food court and, true to form for rolled ice cream, the shop often has lines. Their selection of toppings such as vanilla wafers is more "Americanized" than New York shops which feature Asian-themed toppings such as mochi.

They do have one unique item called "dragon breath," consisting of little cereal crunchies that are flooded with liquid nitrogen. As you consume them, the steam comes out of your nose and mouth.

Starwood Retail Partners took over the Shops at Willow Bend in 2014 and is investing $100 million on the mall's first major renovation and expansion in its 15-year history. The renovation is introducing new restaurant and retail options, with a more welcoming main entrance facing the Dallas North Tollway and up to eight, chef-driven restaurants.

Two more 10° F locations are teed up, according to a spokesperson: one in Garland that's already open, and another coming soon to Murphy.

ice-cream shopping trends

Supermarket News

Supermarket chain Tom Thumb breaks ground on 3 new Dallas-area stores

Courtesy photo

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Supermarket chain Tom Thumb expanding its store footprint in Dallas-Fort Worth with three new stores set to open in the next two years.

According to a release, the chain broke ground on stores in Sanger, Sunnyvale, and Midlothian. All three stores will span 59,000 square feet, which is large by supermarket standards, although not a "small village" store such as the 115,000-square-foot stores with in-house restaurant, etc. that H-E-B is opening out in the northern and western suburbs.

Sanger is at 1431 W. Chapman Dr., opening fall 2025
Sunnyvale is at 3400 N. Belt Line Rd., opening fall 2025
Midlothian is at FM 1387 and N. Walnut Grover Road, opening spring 2026

These new locations will include a fully stocked center store — your shelf-stable goods such as pancake mix, canned vegetables, potato chips, paper towels — plus "fresh" departments such as bakery, deli, meat & seafood, produce, and floral.

The stores will also include:

an in-store Starbucks coffee kiosk
Pharmacy including a drive-thru
Drive-Up-N-Go grocery pick-up

According to a post by the city of Sunnyvale, last spring, the Sunnyvale Town Council approved an economic development incentive for a Tom Thumb store to be built at the Gateway Park retail center on Belt Line Road and Town East Boulevard. The grocery store will be part of a $120 million development at Gateway Park that spans 240,000 square feet and aims to include additional retail stores, restaurants and athletic facilities.

Tom Thumb is owned by Albertsons, and Tom Thumb president Web Jackson said in a statement that they have their eye on the outskirts of Dallas and Fort Worth.

“We look forward to serving our guests and communities in all three of these communities,” Jackson said. “We are thrilled to be breaking ground in three communities on the same day for the first time in our 76-year history. North Texas is experiencing tremendous growth and Tom Thumb, DFW’s grocer since 1948, is committed to growing along with it!”

The chain just opened a location in Waxahachie and is in the middle of negotiations for a merger between Tom Thumb’s parent company Albertsons and Kroger. In addition to Tom Thumb, Albertsons also has Safeway, Tom Thumb, Randalls, and United Supermarkets.

openings supermarkets