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    Greenville Ave News

    3 buzzy new restaurants headed for Dallas' Greenville Avenue

    Teresa Gubbins
    Dec 7, 2020 | 12:08 pm
    Carte Blanche
    One will be a chef-driven tasting restaurant and bakery.
    Casey LaRue

    Today's reality is that Dallas restaurants are now at 50 percent capacity and bars are closed. But with a hopeful eye towards the future, three high-profile concepts are coming to Dallas' Greenville Avenue in the next 60 days.

    One is a chef-driven restaurant and bakery. Another is a new slider joint taking over an iconic space. A third is a widely acclaimed and unique noodle shop opening in Old Town Center.

    Here are 3 hot new restaurants coming soon to Greenville Avenue:

    Carte Blanche
    New restaurant-bakery from chefs Casey and Amy La Rue will go into the space at 2114 Greenville Ave. previously occupied by Mudsmith, the coffee shop that closed in October 2019.

    Carte Blanche started out as a unique pop-up dinner series by the husband-and-wife team, who've worked in some serious restaurants across the U.S., including Michelin-starred Daniel, Per Se, and Joel Robuchon.

    They moved to Dallas in 2019 with an eye towards opening a restaurant, and began doing pop-up dinners that were like a 4-star "floating restaurant," featuring a high-end tasting menu focused on native Texas ingredients, prepared in a modern way.

    Typical dishes might include fried green tomato with Dungeness crab, chicken Ballotine, smoked hamachi with ratatouille, and 21-day dry-aged duck, plus desserts such as Thai tea creme caramel and Meyer lemon chiffon with lemongrass cremeux and citrus sorbet.

    The couple took possession of the old Mudsmith space last week, Amy says.

    "We will be opening up under the name of our current pop up experiences we have been doing around Dallas the past year: Carte Blanche, which means 'permission to do something in any way you choose to do it,'" she says.

    It'll be a two-pronged concept: Mornings will be an upscale bakery, and evenings will be a tasting menu with a hyper focus on wine.

    "It has been a long time coming and lots of renovations to come within the next couple months and opening planned for early 2021," Amy says.

    Marugame Udon
    This chain based in Tokyo that specializes in handmade Japanese udon noodles opened its first Texas location in Carrollton in August, where it has been wowing locals and drawing lines for its authentic food and lively vibe, even during pandemic times.

    Now the day draws closer for its second location, this one in Dallas in the Old Town Shopping Center at 5500 Greenville Ave., in the space previously occupied by Baker Bros. American Deli. According to a spokesperson, the Greenville Avenue location will open in mid-January. FINALLY.

    Marugame serves Sanuki-style noodles: a thicker, "bouncy" noodle that is both chewy and tender, whether served in a broth or drizzled with sauce. Marugame also has a theatrical exhibition kitchen, where you can watch all food being prepared and assembled to order. That starts with noodles being made behind the glass at the start of the order line, along with the preparation of tempura, katsu sandos, and char-grilled proteins in full view of diners.

    Marugame Udon first came to the U.S. more than 10 years ago when it opened a flagship location in Waikiki, Hawaii. The chain has since expanded to California, and is being brought to Dallas by an experienced team led by President and Chief Strategy Officer Mark H. Brezinski, who co-founded Pei Wei Asian Diner, and was a key player in Velvet Taco, Banh Shop, and other DFW restaurants.

    While noodle bowls and tempura-fried items are their signatures, they're not just a noodle shop: With the Dallas launch, they expanded their menu to include robata-style char-grilled skewers and chicken katsu sandwiches.

    At their Carrollton location, they're offering a holiday special through December 31: If you purchase $25 in gift cards, you get a coupon for a free bowl of udon. They're also doing a promotion on National Ugly Sweater Day on December 20: Wear a ugly sweater on that day and get a BOGO to be shared with a friend or taken home to-go to enjoy later.

    Son of a Butcher
    There's no address on Greenville Avenue with a profile more iconic than 2026 Greenville Ave., formerly home to Melios Bros. Char Bar for 40 years. Beyond being a lifer on the Greenville Avenue strip, Char Bar also stood out for its cheery sky-blue-and-white Swiss chalet-style structure. With a hue and cry, they closed in September 2019.

    The space was scooped up by Son of a Butcher, the slider concept by Front Burner Restaurants which debuted in Plano at Legacy Hall in 2019.

    The star of the menu is Wagyu sliders in luxe combos - to wit, the PBJ with blackberry jam, bacon, crunchy peanut butter, American cheese, and caramelized onion - but they also have chicken sandwiches including chicken-fried chicken and trendy Nashville hot; plus pork meatball, hot links, and a veggie black bean burger. There are a bunch of fries including waffle fries and nachos fries, plus an amazing lineup of shake flavors that includes pistachio mint, lemon meringue, blueberry cobbler, and cookie butter.

    This location will be open late and also feature a drive-thru. To their credit, they kept the structure intact, although it's been painted white.

    Grand opening is December 14.

    greenville-avenueopenings
    news/restaurants-bars

    Bowls News

    California acai bowl chain to open its first Texas location in Plano

    Luciana Gomez
    Dec 3, 2025 | 11:58 am
    Tru Bowl
    Tru Bowl
    Tru Bowl

    A California chain that specializes in açai bowls is coming to Texas: Called Trū Bowl, it'll make its Texas debut in Plano, in the Shops at Granite Park in a storefront next door to Tiff's Treats, at 5760 SH-121 #145.

    Bringing the concept to Texas is franchisee Lilian Nguyen, an accounting professional who became enamored with the concept while visiting family in Newport Beach.

    “We had Trū Bowl every day for breakfast, it was so delicious," she says. "We came back home and we tried some local spots, but they were not the same."

    They chose the buzzy Granite Park shopping center at the southeast corner of the Dallas North Tollway, surrounded by many corporate offices — the perfect market for the quick and healthy fare that Tru Bowl serves.

    Tru Bowl was launched in the Los Angeles area in 2019 by entrepreneur Cyndi Schoenecker, who wanted to provide a quick and easy nutrient-dense meal; acai is the small purple berry from the acai palm tree, native to Central and South America, known as a "superfood" because it contains antioxidants and is believed to provide health and nutritional benefits.

    Tru Bowl lets you craft-your-own bowls with a base that's pure açai.

    “On its own, it tastes very refreshing and crisp, and not overly sweet," Nguyen says. "You can let the ingredients you choose determine of the sweetness of the bowl."

    The shop will offer more than 10 signature bowls such as:

    • Trū Blue: Blue majik, açai, chia pudding, strawberry, banana, blueberry, coconut, hemp seed, goji berries, and honey
    • Rio Bowl: Extra açai, hemp granola, strawberry, blueberry, coconut, banana, and hemp hearts
    • EZ-Trū: Açai, maple cold oats, chia pudding. hemp heart granola, strawberries, bananas, blueberries

    Prices range from $11-$15, depending on size. In addition to the açai bowls, they'll serve smoothies, cold brew, and matcha.

    The Plano location will be the 21st in the chain, joining locations in Arizona and Illinois. It will accommodate dining-in with seating for about 22 people.

    "Dallas has a strong food and wellness culture, and we think people will appreciate the fresh ingredients," Nguyen says.

    openings
    news/restaurants-bars
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