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    Spa news

    Innovative Dallas medspa turns its laser focus on new Southlake location

    Stephanie Allmon Merry
    Apr 18, 2022 | 9:01 am
    Vitalyc Medspa Southlake
    They're ready to pretty up Southlake.
    Photo courtesy of Vitalyc

    A Dallas-based medspa is taking its lasers to the 'burbs: Vitalyc Medspa will open its third area location, at 1071 E. Southlake Blvd. in Southlake's Park Village, on Thursday, April 21.

    Known as a luxury wellness destination that features best-in-class equipment and non-invasive treatments that don’t interfere with daily life, Vitalyc offers cutting-edge non-invasive treatments for the face, body, and skin. Their tagline is: "Aging isn’t optional, but aging well is."

    Founded by Amir Mortazavi and local hospitality impresario Imran Sheikh in 2019, the first Vitalyc location opened in the Park Cities in July 2020. A second location debuted in Addison in January 2022, and there's one in the works at Fort Worth's University Parks Village, slated to open in September.

    “We can’t wait to welcome the Southlake community into our center and restore confidence for our new clients,” says Mortazavi in a news release. “We’re excited to assist all genders in enhancing their natural beauty and improving their overall health through body, face and skin maintenance."

    Vitalyc offers treatments for stubborn fat, fine lines and wrinkles, volume loss, sagging skin, poor muscle definition, sun damage, cellulite, and more. Most treatments, including a "lunchtime laser," can take place in less than an hour and require no downtime, they say.

    Something called a VISIA Skin Analysis uses state-of-the-art skin imaging technology that compares a client's face, skin, and age to a database of over 5 million other people. The analyses include an aging simulation, post treatment simulations, and statistical analysis to determine what treatments will benefit clients the most.

    “You would never have knee surgery without an MRI beforehand, right? So why would you do the same when it comes to your face?," Mortazavi said at the opening of the first Dallas spa. "We wanted there to be science behind every treatment, which is why we have invested in the most advanced technology to monitor your progress and outcomes.”

    Facial plastic surgeon Demetri Arnaoutakis and aesthetic nurse practitioner Taylor Siemens lead the staff of highly trained professionals at Vitalyc. The spa caters to both women and men, and memberships are available.

    Mortazavi created the Vitalyc after his own journey to improve his appearance and health. He got the idea for a spa after a holiday weight gain prompted him to try CoolSculpting at his wife’s doctor’s office, he says. In total, Vitalyc plans to open at least 15 medspas throughout Texas.

    A Vitalyc app creates an “Uber-like experience” that enables mobile communication, booking, and patient education, they say. It also allows clients to monitor treatment progress and check out using a contactless mobile experience.

    The new Southlake location will be open 8 am-7 pm Monday through Thursday, 8 am-6 pm Friday, 10 am-6 pm Saturday, and Sunday by appointment only.

    Southlake Vitalyc will host a grand opening event starting at 6 pm April 21 featuring raffle giveaways, catering from Muchachos restaurant, and a "claw machine” filled with free treatments like Botox, CoolSculpting and more, so guests can take a shot at grabbing complimentary services during the celebration.. They'll also be launching an exclusive Southlake Dragons Membership offer.

    "We look forward to celebrating our grand opening with everyone and can’t wait to give away some of our amazing packages," Mortazavi says.

    beautyopenings
    news/fashion

    RETAIL WATCH

    Texas AG Ken Paxton opens investigation into fast-fashion giant Shein

    Brandon Watson
    Dec 3, 2025 | 2:19 pm
    SHEIN pop-up
    Photo courtesy of SHEIN
    Shein is now under investigation from the Texas Attorney General.

    Critics of fast fashion have found a strange bedfellow in Ken Paxton. The Texas Attorney General announced December 1 he would investigate online retailer Shein for alleged unethical labor practices and unsafe consumer products.

    According to a release from Paxton’s office, the inquiry aims to find out if Shein’s “supply chain and manufacturing practices violate Texas law by using toxic or hazardous materials, misleading consumers about product safety, and misleading consumers about ethical sourcing.” The probe will also look into the corporation’s data collection and privacy practices.

    In a statement, Paxton put a partisan spin on the investigation.

    “Safe, non-toxic material and products are another key ingredient to [Secretary of Health and Human Services Robert F. Kennedy Jr.’s] Make America Healthy Again movement,” said Paxton in the release. “Any company that cuts corners on labor standards or product safety, especially those operating in foreign nations like China, will be held accountable.”

    Paxton’s move unexpectedly aligns the AG with environmental watchdogs. Nonprofit Yale Climate Connections has long sounded the alarm about the Singapore-based e-tailer, calling it one of the world’s biggest polluters. Paxton has long railed against climate change regulations and sued the Biden administration several times to block emissions rules.

    The investigation is part of a larger Republican crackdown on Chinese consumer products. On Capitol Hill, lawmakers are debating new restrictions on Shenzhen-based aerial drone maker DJI, and Senator Tom Cotton has called for investigations of “Communist Chinese” companies Shein and Temu. The September Texas vape ban specifically banned disposable e-cigarettes manufactured in the country.

    In a statement emailed to multiple media outlets, Shein said it would comply with Paxton’s investigation.

    “Shein takes these concerns seriously and is fully committed to cooperating,” a spokesperson said. “Our mission — to provide affordable, fashionable products to customers around the world — is underpinned by a dedication to safety, compliance, and respect for human rights.”

    The controversy will likely have little effect on Shein’s popularity with Zoomers. The company snagged an estimated $38 billion in sales in 2024 and has an average of 24.7 million active app users each month.

    fast fashiontexas newsinvestigationspoliticsapparelshoppingretailfashionshein
    news/fashion
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