All Aboard
A real spectacle: Eyewear company Warby Parker rolls into Dallas with a schoolbus pop-up shop
- Warby Parker is rolling into Dallas with a school bus pop-up shop in January.Photo courtesy of Warby Parker
- It took four months to renovate the inside of the school bus.Photo courtesy of Warby Parker
- The pop-up resembles a professor's library.
- For every pair of Warby Parker glasses purchased, one pair of frames are donatedto people in need.
Warby Parker will send us back to our school days in January when the online-only retailer rolls into Dallas on its Class Trip tour. The socially conscious spectacles company — a pair of glasses is donated for every frame purchased — is taking a renovated yellow school bus to nine cities.
In addition to Dallas, stomping grounds include New York; Boston; Philadelphia; Washington, D.C.; Nashville; Atlanta; Los Angeles; and San Diego.
The interior of the bus resembles a professor's library, stocked with all-things Warby Parker, including sunglasses, regular specs and an optician's station. The design took four months to create.
Leather seating, bookshelves and a chalkboard add to the studious hipster feel of the pop-up shop. But the only teachers on board are eyewear stylists, who provide expert assistance in choosing the right frames.
See the bus schedule:
- January 11-13: 2323 Henderson Ave.
- January 15-21: 2323 Henderson Ave.
- January 24-27: Shops at Park Lane
The pop-up bus shop will be open later than normal school hours, from 11 am-7 pm. Thankfully, the only kind of work you'll be doing on this class trip is shopping.