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A tiny vintage clothing store in Richardson is about to get bigger: I Am Clothes Minded Vintage, which sells clothes, shoes, and accessories, is relocating to a new storefront three times larger than its current home.
Owner Jill Morrow Titus, who co-owns the business with her husband John Titus, says the two are building out a 1,500-square-foot space in the Promenade North Plaza at 650 N. Coit Rd. #2381. The shop’s current space, in a commercial park east of US-75, is barely 500 square feet. They're hoping to be open this summer.
The expansion will allow them to stock more items, increase their menswear selection, and improve the customer experience. The current small space, which they opened in 2020, has mainly been used for customer appointments and “sip and shop” events.
The new space will allow more traditional in-store shopping, with cozy sitting spaces for mother-daughter shoppers to take their time trying out pieces.
“We want the shop to be more of a fun experience where you can come in and sit on the couch and feel free to look around,” Morrow Titus says.
They're also going into a center with consumer foot traffic, and it's anticipated to have more in the future, as it was recently acquired by new owners who plan to increase the tenant roster and make improvements in landscaping parking, lighting, and signage.
I Am Clothes Minded Vintage stocks items ranging from the '60s to the '00s. Recent items posted on the shop’s Instagram page include a ‘60s vintage purse with a fall-colored tapestry design and leather handle for $68, and a silky patterned dress from the ‘60s for $65. Customers can message the business to claim items for pickup from the storefront.
Prices range from $10 to $500 — “I don’t want it to be somewhere that feels too exclusive or out of anyone’s price range,” Morrow Titus says.
The shop is the fulfillment of her lifelong passion for fashion and thrifting. A native of Dallas, she went to college to become an occupational therapist and worked in nursing homes for years, before pivoting to fashion: first reselling clothes on Ebay, Etsy, and Poshmark, then gaining retail experience working at Dallas antique store Dolly Python.
She acquires stock by hunting through thrift stores and estate sales. Her merchandise ranges from a woman’s small to large, but she has shoes and accessories that are customizable to any body type and gender.
“A lot of stuff is very unisex, which I love about vintage,” she says. “I really want to just have an open space where people can find something they like. It doesn’t have to be girls or boys."
She's definitely poised to fill a niche: She has few competitors in Richardson other than Cottonwood Market Antique Mall and thrift shops like Thrift City and Simply Grace Thrift Store. And none with her unique sense of style.