Dessert News
New dessert shop starring cheesecake on a stick drizzles into Irving
Drizzle Cheesecakes on a stick
There's a new dessert shop specializing in cheesecake on a stick: Called Drizzle Cheesecakes, it’s in the Toyota Music Factory complex in Irving at 310 W. Las Colinas Blvd. #110, across from The Pavilion where it opened on January 18.
Their signature item is a wedge of cheesecake that's been dipped in a sweet sauce such as chocolate, then covered in toppings such as chopped nuts, then drizzled with sauce.
They have six flavors including Biscoff delight, in which cheesecake is dipped in Belgian chocolate, coated in Biscoff cookie crumbs, then drizzled with caramel sauce. Other flavors include strawberry crunch and hazelnut deluxe.
There's one called the sweet & salty, in which the cheesecake is dipped in Belgian chocolate, then coated in pretzel crumbs, drizzled with caramel and topped with a yogurt pretzel — "for aesthetics," says founder Stephen El Gidi.
El Gidi has an interesting history: He's a former Olympic swimmer who competed in the 2008 and 2012 games. Later, he lived in Canada and took up selling cheesecakes at festivals as a hobby to his full-time job as an engineer.
He moved to Texas in 2021 and started doing a kiosk at Six Flags Over Texas in Arlington, to test out the concept. He then did a kiosk at the Six Flags in Gurnee, Illinois for two years, before returning to Texas, which had become his home.
His big break was in 2022, when he scored a coveted vendor spot at the State Fair of Texas. He's been a repeat vendor since, including the 2024 State Fair.
He gets his cheesecakes from a local supplier.
"What makes a really good cheesecake is the graham cracker crust and the creaminess of the cheesecake itself," he says. "I would never credit myself as the originator of it, I just saw there was an old way and not a creative and exciting approach to it. We're the first to create flavors and toppings on cheesecake on a stick."
Bolstered by success and ready to settle down, he began looking for a permanent home. Las Colinas was the right fit.
“I wanted to offer everybody cheesecakes all year-round, but it had to be the right space and the right time,” El Gidi says.
